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Our Roots

A mama's love, bottled & packed.

It started with a kitchen. In 2019, our founder — a mother frustrated with the lack of genuinely organic, authentic Egyptian staples in everyday stores — decided to do something about it.

“أكلنا كان دائماً طازج، عضوي، وبالحب – لازم تبقى كده للكل”

Today, SuperMama is more than a brand. It’s a movement that reconnects Egyptian families with the pure, nourishing food their ancestors ate.

WHAT WE STAND FOR

"Three promises. Never broken.".

Genuinely Organic

We work only with certified organic farms that never use synthetic pesticides or fertilizers. Every product is tested before it reaches your table.

Empowering Families

SuperMama is built by mothers, for mothers. We listen to the needs of real families to create products that provide genuine support through every stage of your journey.

Radical Transparency

Every package carries the farm name, harvest date, and a QR code linking to the farmer's story. You always know exactly where your food comes from.

OUR JOURNEY

From a kitchen to a movement.

2019

The First Jar of Honey

 Our founder visits beekeepers in Aswan and brings back the first batch of raw Egyptian honey. Shared among friends, the response is overwhelming.

2020

Legumes & Grains Launch

 Red lentils, white rice, and fava beans join the lineup. The SuperMama brand is officially registered. Our first 500 orders are shipped from a home kitchen.

2022

The Online Store Opens

SuperMama.com launches, making farm-fresh Egyptian products available for delivery across Cairo, Alexandria, and beyond. 3,000 families served in year one.

 
 
2026

12,000 Families & Growing

With 50+ products and partnerships with 80 farms across Egypt, SuperMama is now a household name. The mission remains exactly the same as day one.

What Families Say

Loved across every Egyptian table

"I used to spend hours looking for genuinely organic products. SuperMama solved that completely. The lentils taste exactly like my mother used to bring from the market as a child."
Sara Hassan
Heliopolis, Cairo
"The honey is incredible — you can genuinely taste the difference from supermarket brands. My kids now refuse to eat anything else. Worth every pound."
Ahmed El-Sayed
Maadi, cairo
As a nutritionist, I recommend SuperMama to all my clients. Knowing the source of every ingredient and that nothing artificial is added gives real peace of mind
Dr. Noha Ramadan
Alexandria